
Introduction
Current Sponsorship Opportunities Available
On the Horizon for 1997
Frequently Asked Marketing Questions
What doctors are saying about OBGYN.net
Advertising Information
Contact Information
With more than 7.5 million Hits and 190,000 user sessions from Sept 13th, 1996 to July 31st, 1997, OBGYN.net has demonstrated instant popularity within the Ob/Gyn international community. Demand by the physicians for more information about your products is high. They are looking forward in 1997 to building relationships with pharmaceutical and medical companies to better improve women's health globally.
OBGYN.net has developed many ways your company can get involved. We are also interested in working with you on any custom design work you require.
Every Banner Advertisement and Sponsorship Package at OBGYN.net has the following advantages for your company and can be purchased on a monthly, quarterly, half year, nine month or full year plan.
Advertising Banners appear throughout the pages of OBGYN.net on a random rotation. These banners when clicked on lead to an advertisement equivalent of two full magazine pages in size. This content is designed by OBGYN.net under your supervision or is supplied by you.
Sponsorship Packages Sponsorship on OBGYN.net has many added advantages for your company. Sponsorship demonstrates your commitment to meeting and supporting the Internet Information needs of the Ob/Gyn physicians and the women they serve. Sponsorship is about building relationships with the community you target.
All Sponsorship Packages include:
- Your company logo will be prominently displayed on all pages of the OBGYN.net section you sponsor.
- Your Company logo links (when clicked on) to a page stating the sponsor's support for the Ob/Gyn community. This page then links to a complete web presence custom designed by OBGYN.net under your supervision and maintained on the OBGYN server. This site can be used to promote a specific product and can be linked to your corporate web page.
- Sponsoring companies will be mentioned in OBGYN.net printed promotions
- Your company will be announced to the physicians as a sponsor on all OBGYN.net forums and new releases.
- Ten percent of all sponsorship funds will be deposited in the Physician Discretionary Fund. The Fund is controlled by the OBGYN.net Advisory Board for use in education and advancement of Internet use in Obstetrics and Gynecology. As a sponsor your company will receive credit as a contributor to this fund.
- Your company will be displayed in our booth as a sponsor at all Ob/Gyn conferences and meetings OBGYN.net attends in the US and abroad.
- Sponsors have the right to use the OBGYN.net name and logo in its marketing material.
- You will receive an OBGYN.net email address that will automatically forward to the internal email address of your choice.
- Your company will have first right of refusal on sponsorship renewal.
- Current Sponsors will be notified in advance of upcoming features and opportunities at OBGYN.net.
- As an OBGYN.net sponsor you will also have a rotating advertising banner on OBGYN.net for the duration of your sponsorship at no additional cost.
We found a great article by Jan Carlson that says it best. We invite you to pop over and read her article, but suggest you bookmark this page first, so you can easily return to OBGYN.net.
"Adding the Internet to your marketing strategy"
Current Sponsorship Opportunities Available OBGYN.net Home Page Sponsor
As the major sponsor, your company logo will be seen by every physician entering OBGYN.net. Over a year, this positioning represents hundreds of thousands of exposures to the Ob/Gyn physicians and the women they serve. As the Home Page site sponsor you will be there when each visitor enters the site, welcoming them to their own spot on the Internet. As Home Page Sponsor your company will receive the highest possible exposure on OBGYN.net. This positioning and the physician gratitude it engenders is best suited to a company with strong corporate ties and commitment to the Obstetric and Gynecologic field.
Women's Health at OBGYN.net Sponsor
The Women's Health section on OBGYN.net offers the largest collection of information and interactive services on the Internet. Below are some of the major topic areas within the Women's health section:
- General Collections
- The Book Store
- Contraception
- Directories
- Discussion Forums
- Women's Health Forum Your company name will appear on all messages sent!
- Health Conditions
- Loss and Bereavement
- Medical Procedures
- Pregnancy and Birth
- Publications
- Raising Children
- Sexual Health & Sexuality
- The Medicine Chest
- Wellness & Healthy Lifestyle
Online Textbook of Obstetrics and Gynecology Sponsor
OBGYN.net in conjunction with a group of the top Ob/Gyn Specialists from around the world are developing the first fully interactive online textbook. Dirk Kieback, MD of Baylor Medical Center in Houston is spearheading this initiative as the Chairman of the Editorial Board. This project is a highly visible communications breakthrough in the field of Obstetrics and Gynecology and is being marketed internationally. It will be presented globally at medical conferences in 1998. Your company's sponsorship of this initiative will have tremendous lasting value and exposure to the Ob/Gyn community.
International Online Journal of Obstetrics and Gynecology
Unanimously supported by the international Ob/Gyn community, this scientific peer reviewed Journal will be the first of its kind published on the Internet. Dr. Malcolm Griffiths, MRCOG, MFFP, Cert.Mgmnt in the United Kingdom has accepted the position of Editor and plans to publish the first issue in mid 1997. OBGYN.net will dedicate a section to promote the Journal and solicit physician participation during its development. During the development stage, this section will offer frequent updates on the Journal's progress; as sponsor your company will receive prominent mention as the sole funding source for this eagerly anticipated and highly prestigious scientific contribution. The company best suited to Sponsorship of the Journal should be one willing to make a longer term commitment to the doctors. This commitment indicates your company is interested in supporting the physicians' research and scientific information goals.
Interactive Chat Sponsor
Chat services have become one of the most popular ways to communicate over the Internet. Chat is much like a conference call, allowing groups to gather at the same time and interact with one another. They are excellent for conducting special lectures and guest speakers. The doctors have asked OBGYN.net to develop chat services for them. Your company as Sponsor of this new service, scheduled for March of 1997, will be providing cutting edge technology to the Physicians. The Chat Sponsor can be instrumental in supporting the doctors' education and CME needs.
Online Forums Sponsor
Forums are extremely popular among the physicians as a convenient way to network internationally. Physicians share experiences, advice and new discoveries on a daily basis exchanging over one and a half million messages monthly. All of the popular Ob/Gyn forums existing prior to OBGYN.net have voluntarily moved to OBGYN.net. New forums are being created by the doctors that support niche interests such as Gynecologic Oncology and Women's Health. The postings to the forums are archived for later research representing tens of thousands of pages of material. Your company can be the sponsor of this section with your name on every message. This is where physicians go to find each other on a daily basis. This is a key sponsorship opportunity if your company is interested in demonstrating its interest in physician networking.
Event Calendar Sponsor
OBGYN.net offers a unique calendar service that, for the first time, pulls all of the Ob/Gyn related events around the world into one location. Events are tied to the hosting organization allowing visitors to look at all events or just those associated with a particular organization. The calendar also manages information on continuing medical education (CME) opportunities. OBGYN.net is on the mailing list of every relevant organization in the world, gathering and posting their events daily. As sponsor for the event calendar, your company's logo will be seen on each event we publish. You will also be highlighted on pages of all events you will be attending including your booth location. This is an excellent opportunity for your company if you attend a great deal of conferences and rely strongly on this method of connecting with the physicians.
Medline Sponsor
This popular research database managed by the National Library of Medicine archives abstracts of most medical literature published in the world. OBGYN.net pays for unlimited access to this service for all Ob/Gyn physicians in the world. The Knowledgefinder interface to this popular National Health Library database has been applauded by the physicians as the best available on the Internet. Traditionally access to Medline has been geographically restricted and paid for by the physicians themselves. Your company sponsorship of Medline access will ensure the continuation of this service to all Ob/Gyn practitioners in the world. The physicians are eager to find a corporate sponsor for this valuable service.
International Pages Sponsor
OBGYN.net hosts a section dedicated to meeting the information needs of individual countries. Each country has a participating Ob/Gyn physician representative. The Representatives assist with gathering and publishing information about their country. They promote OBGYN.net within their country by speaking at national and international association conferences. By sponsoring this section of OBGYN.net, your company will be making a clear statement of support to the international community of more that 25 countries and growing. This sponsorship opportunity is particularly attractive to companies trying to reach a global market.
Free Physician Web Pages Sponsor
OBGYN.net offers all physicians and practitioners the ability to create their own personal web page online. These web pages represent an international directory of Obstetrics and Gynecology physicians. The physicians love this feature at OBGYN.net and are asking for enhancements such as more options for design and layout and the ability to list their clinics and partnerships. There are currently 284 web pages in this collection with more being added daily. As sponsor of the physician web pages, your company will be supporting the doctors' growing demands for a sophisticated international directory. Your company logo will appear on every page of the directory.
Update Bulletin
OBGYN.net is an information engine producing vast amounts of new information every day. The busy physician wants a digest of new materials and special announcements arriving at OBGYN.net each week. This is a proven method of keeping the community informed and current and bringing them back to OBGYN.net again and again. A weekly bulletin will be delivered to each physician registered with OBGYN.net. The bulletin will be published in electronic form and delivered to the physician's electronic mail address. As sponsor for the bulletin, your company name will be on every issue delivered to each physician and registered users email box weekly. This is an excellent opportunity for promoting Brand or Corporate identity.
OBGYN.net has received a great deal of feedback from the physicians and women they serve which has helped us define new areas of interest. We will be developing and launching the following sections as sponsors interested in providing these services emerge. By agreeing to sponsor one of these new sections you can benefit from the opportunity of being involved early on in the design and promotional process. Here is a sample of some of the exciting areas your company can receive credit for providing.
Menopause Pavilion Sponsor
The Menopause Pavilion Sponsor will receive credit for supplying a wealth of information of specific interest to the "Baby Boomers" entering this new stage in their life cycle. Topics will include:
- Estrogen Replacement Therapy
- Health Exercise and Wellness for Mid Life
- Sexual Awareness
- Empty nesters
- Returning to your career and exploring educational opportunities
- Caring for your aged parent
- Mid Life Crisis
- Support Groups
- Discussion Forum for the Mid Life Woman
The Teen Center Sponsor
The Teen Center Sponsor will receive credit for supplying a wealth of information of specific interest to the very young woman. Topics will include:
- Your emerging sexuality
- Menstruation Issues
- Birth Control
- Dating in the era of AIDs
- Educational and Career Choices
- Parent Teen Relationships
- Drug Abuse Information and Support Groups
- Teen Suicide Information and Support Groups
- Discussion Forum for the Young Woman
Safe Sex Center Sponsor
In the 90's and beyond there are many methods and reasons to practice safe sex. The SAFE SEX CENTER is the place to go to explore options and find out about what is emerging in this rapidly expanding area of concern to all women.
Women's Disease Centers Sponsors
OBGYN.net is working closely with the Ob/Gyn Practitioners to define special disease areas that are of specific concern to women. Each will be developed into their own Disease Centers and provide access to Specialists Forums and Support Groups. Some projects that have been identified are:
- Breast Cancer
- Cancer of the Reproductive System
- Osteoporosis
- Cardiovascular Disease
- Alzheimer's Disease
- Parkinson's Disease
- Depression
- Anxiety Disorder
- Obsessive Compulsive Disorder
- SIDS
OBGYN.net sponsorship opportunities are limited and will be secured quickly by pharmaceutical and medical companies eager to demonstrate their support for the physicians. With first right of refusal on renewals now is the time to make the commitment. The doctors are asking for your assistance. Will your company be one that answers yes?
OBGYN.net a Service of Elecomm Corp.
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